Steam Next Fest 2026 has more than double the number of demos than last year, but how much of it is generative ‘AI slop’?
eurogamer.net Oct 19, 2026

Steam Next Fest 2026 has more than double the number of demos than last year, but how much of it is generative ‘AI slop’?

AI-summarised brief · reviewed before publication

Steam Next Fest 2026 launched today with 8,202 playable demos, more than twice the number offered at last year’s event. The surge promises gamers a broad selection before the anticipated release of GTA 6, but it also intensifies concerns about generative‑AI content, plagiarism and discoverability. Valve’s press page confirms that roughly 17 percent of demos disclosed AI assistance last June, a share likely higher due to undisclosed use. Indie studio Alliance Arts withdrew its horror demo “Drunken Goddess Reflux” after fearing AI‑generated copies could appear before launch, and similar copy‑cat attacks have plagued “Needle in a Haystack.” The flood of demos forces smaller developers to compete for visibility amid a growing tide of AI‑produced material, raising questions about future indie showcases.

💡 Why It Matters

  • · Developers now face a race to stand out in a marketplace flooded with AI‑generated copies, threatening the viability of genuine indie innovation.