Modern Warfare 4 is reportedly down 32% on Xbox (and Steam isn’t much better)
windowscentral.com Oct 27, 2026

Modern Warfare 4 is reportedly down 32% on Xbox (and Steam isn’t much better)

AI-summarised brief · reviewed before publication

Call of Duty: Modern Warfare 4 launched to praise for its campaign, but player activity is lagging behind previous titles. Data from TrueAchievements shows Xbox concurrent users are 32 percent lower than Black Ops 7, and the title trails Halo: Campaign Evolved, Gears of War: E‑Day and Forza Horizon 6, all of which benefit from Game Pass availability. SteamDB reports a peak of about 215,000 concurrent players, roughly 30 percent below Black Ops 6’s 306,460 peak in October 2024. Modern Warfare 4 is not on Game Pass, requiring a $70 purchase, which may deter gamers. Despite the dip, the game topped Steam’s sales chart at launch, though Activision has not released revenue numbers. Xbox CEO Asha Sharma announced the franchise has surpassed $40 billion in total revenue.

💡 Why It Matters

  • · The absence of Game Pass access forces many fans to pay full price, directly shrinking the active player base despite strong sales.