Inevitable: Apple to raise MacBook, Mac Mini, iPad prices soon
unbox.ph Jun 19, 2026

Inevitable: Apple to raise MacBook, Mac Mini, iPad prices soon

AI-summarised brief · reviewed before publication

Apple CEO Tim Cook has confirmed that the company will raise prices for its products, including MacBooks, Mac Minis, and iPads, due to the global shortage of memory and storage. The price hikes are expected to occur soon, with the upcoming iPhone 18 Pro series likely to be more expensive than its predecessors. Apple has already started adjusting its product lineup, removing lower storage variants and increasing prices for remaining models. Customers in the Philippines have seen price changes on the Apple website, with the 1TB M5 MacBook Pro now listed at Php 109,990.

💡 Why It Matters

  • · The price increase will disproportionately affect budget-conscious consumers, who may be forced to delay or forgo purchasing Apple products.
  • · The move highlights the ripple effect of global supply chain disruptions on consumer electronics prices.