BigMe already has competition for its latest E Ink hybrid phone before launch
androidcentral.com Jul 14, 2026

BigMe already has competition for its latest E Ink hybrid phone before launch

AI-summarised brief · reviewed before publication

Hisense has officially teased the A10, a 6.1-inch hybrid smartphone featuring an E Ink display and a detachable LCD secondary screen. The device reportedly utilizes a 4nm 8-core Qualcomm processor and runs Android 16. Its primary innovation is the magnetically attachable LCD, designed to offer a full-color experience for apps while the E Ink screen handles reading and writing. Reports suggest the LCD may be sold separately as an accessory, rather than included in the box. The phone is listed in China with a starting price of CNY 3,999, approximately $590. This launch introduces immediate competition for BigMe’s upcoming Hibreak Dual 2, which has not yet released. BigMe’s device also features a dual-screen setup with a 6.1-inch E Ink display and a 5-inch LCD on the back. Both companies aim to provide versatility, allowing users to carry one device instead of two. Hisense’s entry signals a growing trend in pocketable e-reader hybrids, challenging BigMe’s position before its new model hits the market.

💡 Why It Matters

  • · Hisense’s potential strategy to sell the LCD as a separate accessory fundamentally shifts the value proposition of hybrid e-readers, forcing consumers to pay extra for core functionality.
  • · This approach directly challenges BigMe’s integrated design, suggesting that the emerging market for dual-screen devices may prioritize modular upgrades over all-in-one convenience.