Spotify rolling out ‘User Notes’ and ‘Running Mode’ features – here’s what they do
AI-summarised brief · reviewed before publication
Spotify is launching two distinct features: “Running Mode” and “User Notes.” Running Mode, currently exclusive to iOS Premium subscribers in the US, Canada, UK, Ireland, Australia, New Zealand, and Sweden, automatically generates playlists matching workout intensity, beats per minute, and duration. It offers customizable workout types like interval or steady, alongside optional audio cues for guidance. Meanwhile, User Notes allows all users in select markets to add personal captions to tracks in their library. These notes appear beneath songs and are visible to others if the playlist is shared. The feature requires users to be at least 16 years old. While Running Mode targets fitness enthusiasts with tailored audio experiences, User Notes enhances library organization and social sharing capabilities. Both updates aim to deepen user engagement through personalized content management and specialized listening modes, marking Spotify’s continued expansion into niche utility features beyond standard music streaming.
💡 Why It Matters
- · Running Mode transforms Spotify from a passive music player into an active fitness companion, directly competing with specialized workout apps.
- · User Notes introduces a social layer to personal libraries, potentially increasing playlist sharing and user retention through collaborative curation.
