Apple at 50: Michael Spindler, the CEO who brought in the clones
appleinsider.com Apr 3, 2026

Apple at 50: Michael Spindler, the CEO who brought in the clones

AI-summarised brief · reviewed before publication

Michael Spindler became Apple's CEO in the 1990s, succeeding John Sculley, who had appointed him Chief Operating Officer. Spindler's tenure was marked by efforts to save the company, but ultimately, he struggled to turn it around. His appointment was orchestrated by Mike Markkula, who had previously recruited Spindler to Apple in 1980 and played a key role in the company's leadership changes.