Apple Maps ads inch closer to release with iOS 26.5 beta 2
appleinsider.com Apr 14, 2026

Apple Maps ads inch closer to release with iOS 26.5 beta 2

AI-summarised brief · reviewed before publication

Apple has taken a significant step towards introducing advertisements to its built-in Maps app on iPhones. The latest iOS 26.5 developer beta includes a new splash screen detailing how ads will work, citing factors such as location, search terms, and map views. This move was confirmed on March 24, following multiple rumors. The ads are expected to be rolled out soon, marking a major shift in the Maps app's functionality.