Apple’s App Store search data stores every single keystroke
appleinsider.com Jun 17, 2026

Apple’s App Store search data stores every single keystroke

AI-summarised brief · reviewed before publication

Apple collects extensive data on App Store user interactions, including every keystroke and typing speed, which is used for personalized recommendations. This data collection was discovered by security researchers Mysk, who found that Apple records each keystroke with a timestamp, allowing the company to calculate typing speed and store the information. The data is sent to Apple and can be requested by users, but cannot be turned off. Apple's data collection is used to generate search suggestions as users type, but the level of detail and storage of this data has raised some concerns. The company has a justifiable reason for collecting some of this information, but the granular storage of user data is notable.

💡 Why It Matters

  • · Apple's ability to track and store user keystrokes without an opt-out option raises questions about user autonomy and data privacy.
  • · The fact that alternative app stores are not available in many markets, leaving users with no choice but to use the App Store, further underscores the significance of Apple's data collection practices.