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India’s EloElo nabs $80M from NBCUniversal to bet on the country’s rising microdrama market
EloElo, the Indian startup behind the Story TV micro‑drama app, closed a $80 million Series C round led by Hornbill Capital and NBCUniversal, bringing total funding to $130 million and valuing the company at $500 million. Story TV, founded in 2020 by former Flipkart executive Saurabh Pandey, now serves over 33 million active users and hosts more than 5,000 titles in six languages, with users averaging 95 minutes per day. The investment targets expansion in India’s fast‑growing micro‑drama market, which attracts 118 million monthly viewers and [...]