Google’s answer to Whoop could debut as soon as tomorrow
AI-summarised brief · reviewed before publication
Google is reportedly set to debut a screenless wearable competitor to Whoop, possibly as early as May 7, 2026. The device, allegedly called the Fitbit Air, collects data throughout the day and presents insights on a user's phone. It is expected to launch at around $99, with multiple band options, and may be rebranded under a new Google Health name. The wearable's design is similar to the Pixel Watch woven band.
💡 Why It Matters
- · Google's entry into the screenless tracker market could finally provide users with a device that offers more than just numbers, combining solid tracking with Gemini's insights.
- · This could be the first fitness band that truly tells users something useful, potentially changing the way people approach fitness tracking.