How Tim Cook started at Apple in 1998, and how 15 years of being the CEO ends
appleinsider.com Apr 21, 2026

How Tim Cook started at Apple in 1998, and how 15 years of being the CEO ends

AI-summarised brief · reviewed before publication

Apple CEO Tim Cook is stepping down after 15 years, ending a 28-year legacy at the company. Cook started at Apple in 1998, following Steve Jobs' return. He played a crucial role in the company's turnaround, helping it grow into one of the world's tech giants. During his tenure, Apple expanded significantly, becoming a major economic force. Cook will join the board after his departure.

💡 Why It Matters

  • · Cook's departure marks a significant shift in Apple's leadership, potentially altering the company's trajectory.
  • · As one of the longest-serving CEOs in the industry, his legacy will undoubtedly influence Apple's future direction.