In the AI era, channel value is being redefined
securitybrief.asia Sep 28, 2026

In the AI era, channel value is being redefined

AI-summarised brief · reviewed before publication

In September 2026, Simon Oliver, Channel Leader for APAC at Gigamon, highlighted a shift in partner value amid AI‑driven data growth. Gigamon’s research shows network data volumes have quadrupled, creating blind spots that traditional tools miss. A 2026 Hybrid Cloud Security Survey revealed 93 % of organizations invested in detection and visibility tools, yet only 30 % felt those tools could effectively counter breaches. Oliver argues partners must now focus on optimizing existing infrastructure, ensuring data quality and context, rather than merely selling new solutions. This strategic pivot aims to reduce IT sprawl and enhance security efficacy.

💡 Why It Matters

  • · By redefining partner roles to optimize current assets, organizations can close critical blind spots and improve breach response, directly addressing the escalating threat landscape driven by AI‑generated data.