Launch day: Xreal Aura is here, and there’s a limited-time price drop you won’t want to miss
androidcentral.com Oct 29, 2026

Launch day: Xreal Aura is here, and there’s a limited-time price drop you won’t want to miss

AI-summarised brief · reviewed before publication

Xreal launched its Aura XR glasses on Oct. 27, offering a price cut that runs until Dec. 2026. The 12 GB/256 GB model is priced at $1,099 and the 16 GB/512 GB version at $1,299 in the United States, Canada, Japan and South Korea—about $200 less than the earlier announcement. The glasses ship and feature a 70‑degree field of view, a 1200p Sony Micro‑OLED display at 120 Hz, Bose audio, Android XR support powered by Gemini and Qualcomm’s Snapdragon Reality Elite chip. Users can access millions of Google Play apps, plus NBA and NASCAR XR experiences, and launch titles such as “Project Hail Mary” and “Fallout: Factions.” Over 10,000 reservations were recorded by August, and the devices are available through Xreal’s site and Best Buy, with rollout planned for 2027.

💡 Why It Matters

  • · By undercutting its own announced price, Xreal aims to accelerate consumer adoption of high‑end mixed reality hardware ahead of broader retail expansion.