Most AI companies withhold basic usage and revenue data, study finds
AI-summarised brief · reviewed before publication
A new study by 5WPR and Everything-PR has found that only five out of 15 leading AI companies regularly disclose concrete usage figures or revenue data, leaving enterprise buyers and regulators with incomplete information. The study, titled The AI Company Comms Study 2026, highlights a structural problem in the industry, where disclosure practices vary wildly and revenue leaders do not always lead in transparency. Companies like Anthropic and OpenAI, which generate significant revenue, do not necessarily disclose more information than smaller companies.
💡 Why It Matters
- · The lack of transparency in AI companies' financial performance and user adoption creates an uneven playing field for enterprise buyers, who must make informed decisions without access to comparable data.
- · This asymmetry of information undermines the ability of boards and procurement teams to evaluate vendors effectively, highlighting the need for more standardized disclosure practices in the industry.