New Beam Ultra & Ace Ultra arrive with AI-powered Sonos 27
appleinsider.com Sep 2, 2026

New Beam Ultra & Ace Ultra arrive with AI-powered Sonos 27

AI-summarised brief · reviewed before publication

Sonos unveiled the Beam Ultra soundbar and Ace Ultra headphones with the rebranded Sonos 27 platform that adds AI assistants and optional ChatGPT integration. The $699 Beam Ultra expands the original Beam’s nine‑driver array with two upward‑firing speakers to deliver a 7.1.2‑channel Dolby Atmos experience, a redesigned center channel and four AI Speech Enhancement levels. The $449 Ace Ultra headphones feature a new 40 mm driver, active‑noise cancellation with ten microphones, 35 hours of battery life and a Headphone Engine 2 chip that enables “headphone linking” to transfer playback from nearby Sonos speakers. Sonos 27voice and Sonos 27mcp begin rolling out on September 8, with the hardware shipping September 29. The September 8 update refreshes navigation and introduces surrounds, letting two Play or Move 2 speakers act as channels for soundbars.

💡 Why It Matters

  • · By embedding AI voice control and cross‑device linking, Sonos blurs the line between home‑audio and personal listening, creating a unified ecosystem that can shift sound instantly from room speakers to private headphones.