‘Race To The Bottom Pricing’ Isn’t Advisable For Xbox Game Pass, Suggests BG3 Director
purexbox.com Mar 30, 2026

‘Race To The Bottom Pricing’ Isn’t Advisable For Xbox Game Pass, Suggests BG3 Director

AI-summarised brief · reviewed before publication

Baldur's Gate 3 publishing director Michael Douse has expressed concerns about a potential price revamp for Xbox Game Pass, warning that "race to the bottom pricing" could harm the industry. Douse cited rising development costs, mass layoffs, and worsening hardware sales as reasons why it's hard to make quality games at low cost. He advocates for sustainable pricing that benefits both the platform and creators, rather than a race to the lowest price.