Sources: Automattic CEO Matt Mullenweg announces a new board and new advisers; board members include two founders of IRL and the author of the Silo book series (Sarah Perez/TechCrunch)
AI-summarised brief · reviewed before publication
Automattic CEO Matt Mullenweg announced a new board and advisory panel, adding two founders of the social‑media startup IRL and Sarah Perez, author of the Silo book series, as members. The move follows a period of internal restructuring and aims to broaden the company’s strategic outlook. Mullenweg highlighted the board’s diverse expertise in community building, content creation, and technology innovation. The announcement was made during a virtual press conference and signals a shift toward a more inclusive governance model.
💡 Why It Matters
- · The inclusion of IRL founders and a bestselling author signals Automattic’s intent to blend grassroots community insights with mainstream media influence, potentially reshaping its content strategy and market positioning.