Snapchat Introduces $8.99 Lens+ Subscription for Exclusive AR Features

Snapchat unveiled a new subscription tier, Lens+, priced at $8.99 per month, aimed at enhancing user experiences with exclusive Lenses and augmented reality (AR) features, the company announced on Wednesday. Lens+ builds on the benefits of the existing $3.99 per month Snapchat+ subscription, offering access to hundreds of unique Lenses for creating, sharing, and engaging with Snaps. According to Snapchat’s blog post, the tier includes Lenses crafted by Snapchat and select creators, such as AI-powered video Lenses[…]

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Snap to Launch Lightweight AR Glasses for Consumers in 2026

Snap Inc., the company behind Snapchat, is set to release its first consumer-focused augmented reality (AR) glasses in 2026, according to sources familiar with the matter. The lightweight glasses aim to blend digital content with the real world, marking a significant step in Snap’s push to lead in AR technology. Unlike Snap’s previous AR efforts, such as the Spectacles aimed at developers, these new glasses are designed for everyday consumer use. The company has been quietly developing[…]

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Snapchat Rolls Out Apple Watch App Worldwide

Snapchat has launched a new app for the Apple Watch, now available globally, bringing its signature social media experience to users’ wrists. The app, which began rolling out on June 5, 2025, allows Snapchat users to access key features directly from their Apple Watch, marking a significant step in the company’s push to integrate with wearable technology. The Snapchat Apple Watch app focuses on streamlined functionality, enabling users to view snaps, send quick replies, and check notifications[…]

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