Tesla Cybertruck gets a big price change on two of its three trims
teslarati.com Aug 25, 2026

Tesla Cybertruck gets a big price change on two of its three trims

AI-summarised brief · reviewed before publication

Tesla has increased the prices of two Cybertruck trim levels, signaling rising demand for its all-electric pickup. The Base All-Wheel-Drive model now costs $74,990, up from $69,990, while the Premium All-Wheel-Drive version rose to $84,990 from $79,990. The top-tier Cyberbeast remains unchanged at $99,990. This $5,000 hike for the lower trims follows a period of strong consumer interest, contradicting earlier concerns about sluggish sales. Initially launched at $59,990, the base price quickly adjusted due to an influx of orders. Despite polarizing opinions on the vehicle’s angular design, the Cybertruck remains the best-selling electric pickup. The price adjustment reflects Tesla’s strategy to maximize revenue while managing high demand, particularly as the vehicle gains traction among buyers who prioritize its unique features, such as steer-by-wire technology and spacious interior, over traditional aesthetic preferences.

💡 Why It Matters

  • · The price hike validates the Cybertruck's market viability despite its controversial design, proving that performance and utility can drive sales even when aesthetics divide opinion.
  • · This move shifts the narrative from supply constraints to demand management, indicating Tesla is confident in the vehicle's long-term profitability.