Tesla Roadster gets an update, but not the one fans were looking for
teslarati.com May 7, 2026

Tesla Roadster gets an update, but not the one fans were looking for

AI-summarised brief · reviewed before publication

Tesla has filed a new trademark application for its next-generation Roadster, providing the first official glimpse of the electric supercar's branding. The application includes an inverted triangular badge with the word "ROADSTER" and a minimalist curved-line silhouette hinting at the car's aerodynamic shape. The new trademarks suggest Tesla is locking down the visual identity for the vehicle, which promises sub-two-second 0-60 mph acceleration and optional SpaceX cold-gas thrusters.

💡 Why It Matters

  • · The new branding keeps the promise of Tesla's "accelerate the world's transition to sustainable energy" mission alive, pushing performance boundaries to prove EVs can outperform anything with an engine.
  • · The continued investment in the Roadster's identity is reason for measured optimism, despite the long wait and delays in production.