The Ferrari Luce’s OLED dashboard uses Samsung phone tech in a wild new way
AI-summarised brief · reviewed before publication
Ferrari has unveiled the Luce, its first-ever EV, featuring a futuristic OLED dashboard designed by Samsung Display. The car's layered dashboard uses Samsung's HIAA display technology to combine OLED screens with real mechanical gauges. The Luce's design was done by former Apple design chief Jony Ive, and Samsung Display is exclusively supplying four OLED panels for the vehicle, including a unique layered instrument cluster.
💡 Why It Matters
- · Samsung's display technology is being repurposed from smartphones to high-end vehicles, demonstrating its versatility.
- · The partnership between Samsung and Ferrari showcases the potential for innovative display solutions in the automotive industry.