US Q3 EV Sales Report: The Good, The Bad, And The Ugly
AI-summarised brief · reviewed before publication
In the United States’ third‑quarter 2026 report, overall electric‑vehicle (EV) sales fell sharply, while Toyota bucked the trend. Toyota’s revamped bZ4X became the fourth‑best‑selling EV, and the brand moved more than 25,000 bZ SUVs and 7,500 all‑electric C‑HRs onto American roads, pushing its combined hybrid, plug‑in hybrid and battery‑electric volume to over 57 % of U.S. sales. By contrast, the domestic “Big Three” saw steep declines: GM’s Lyriq, Vistiq and Escalade IQ dropped 51 %, 34 % and 29 % respectively; Ford’s Mustang Mach‑E fell 72 %; Chevrolet’s Equinox EV, Blazer EV, Silverado EV and GMC Sierra EV each slumped between 51 % and 92 % in Q3. Stellantis was the only major group to grow, thanks to the RAM 1500 pickup, though its EV Jeep Wagoneer sales collapsed 96 %. The Chevrolet Bolt, slated for 150,000 units, has sold only about 8,090, prompting rumors of an early production halt.
💡 Why It Matters
- · Toyota’s surge shows that a focused, mid‑range EV lineup can capture market share even as legacy U.S.
- · brands stumble, underscoring a widening competitive gap in America’s EV transition.