Noise wants to help everyday people  become paid content creators
techcrunch.com Sep 16, 2026

Noise wants to help everyday people become paid content creators

AI-summarised brief · reviewed before publication

Noise, a marketing platform that turns everyday social‑media users into paid content creators, announced a $5.5 million seed round led by Capital Midwest, M25 and Grishin Robotics, bringing total funding to $7.2 million. The app lets anyone, regardless of follower count, join brand campaigns and earn per‑view payments, while brands upload briefs, set budgets and automate creator sourcing, payments and campaign management across thousands of participants. Founded in 2025 by Diego Kafie, Stu Feldt and Nic Weber after their experience scaling a mobile‑game app, Noise now hosts 1.5 million creators, with top earners making six‑figure incomes. Recent features include an Organic‑to‑Ads program that lets brands amplify creator videos as paid ads on Meta and TikTok. The fresh capital will fund product expansion and hiring.

💡 Why It Matters

  • · By democratizing influencer marketing, Noise gives brands a scalable, low‑cost way to generate diverse, authentic content while opening a viable income stream for millions of non‑celebrity creators.