Film Company Wants to Hypnotize People So They Can Watch Classic Movies for the First Time Again
AI-summarised brief · reviewed before publication
French cinema giant Pathé has teamed with hypnotist Victor Kraemer to test whether classic films can be experienced as if for the first time. The “Pathé Rewind” trial will select 30 self‑identified movie enthusiasts, who will undergo a one‑on‑one online hypnosis session followed by a second hypnotic induction immediately before a screening. Participants will watch a single film—chosen from The Matrix, Se7en, La La Land or Interstellar—based on which title the group knows best. The experiment, slated for 9 November at Pathé Buitenhof in The Hague, includes a disclaimer that Pathé assumes no liability for the hypnosis outcomes and makes no claim about its effectiveness. Registration is closed; selection criteria included viewing preferences, motivation, availability and consent.
💡 Why It Matters
- · If successful, the stunt could redefine audience immersion by leveraging altered memory states, opening a niche for experiential cinema beyond conventional storytelling.
