Adding AppleCare to Mac Studio & Mac mini is later in the purchase process than before
AI-summarised brief · reviewed before publication
Apple has shifted the AppleCare+ option for the new Mac mini and Mac Studio from the initial order page to a later step in the purchasing process. The change forces buyers to navigate through additional screens, often prompted by a Studio Display promotion, before accessing AppleCare plans. Users must click “Add to bag” and then select coverage, or skip the AppleCare page entirely. AppleCare+ costs $6.49/month for the Studio and $3.99/month for the mini, while the AppleCare One bundle covers up to three devices for $19.99/month.
💡 Why It Matters
- · The altered workflow may deter customers from purchasing AppleCare, potentially increasing warranty claims and affecting Apple’s service revenue.