Dawn Myers is making it easier to style, detangle, and care for curly hair
AI-summarised brief · reviewed before publication
Dawn Myers, a Black woman who grew up with an afro, founded Richualist after noticing the lack of tools for textured hair. The company’s flagship product, Mint, combines detangling, conditioning, and styling in one device, cutting wash‑day time from over an hour to 7‑10 minutes and reducing breakage by up to 70%. Myers secured $1.4 million in funding, partnered with Dow for engineering, and faced significant hurdles, including a cancer diagnosis during the funding process.
💡 Why It Matters
- · By addressing a long‑standing gap in beauty hardware, Richualist empowers textured‑hair owners with a time‑saving, health‑protecting tool that challenges industry norms and expands market inclusivity.